We are all very aware of the meanings of ‘Sharing is Caring’, and many of us spend their several hours in developing the networks around the specific niche. It is one of those terms that are very important for being a successful blogger and internet marketer. We normally add a variety of sharing tools, and service codes on our websites with hope that one day someone will share our content with others, and expand our reach to a new number of readers & visitors. Many of us have spent numerous minutes in setting up the social share buttons, widgets and analytics codes on our websites to measure the social exposure of our content. However, do you know how many people uses them?
Unfortunately, maybe less than 10% of your readership shares your content with others. We normally have a very large number of readership, and fellow ship around the social networks, and to make it keep growing, we do several kinds of testing, and experiments within our campaigns, and marketing tactics. But do us really aware of the real reason behind the less approach of our content in social media, where others are growing rapidly but not us.
Undoubtedly, it is an interesting question to ask and work on it. Or maybe, that’s the only key to our social media success. However, I am going to bring a new point of view of marketing in front of you. I know you guys are damn intelligent, and smart-heads within your fields. As I have mentioned above, normally we do spend several hours in performing tests and implementing the sharing buttons, applications on our website. We even come up with paid discoveries of our content with methods like doing Giveaways on our websites. But what IF is say start investing time in something that really deserves a share from your reader or client. Maybe this sounds crazy to you, but I am serious! What if we convert our product or blog into a something that automatically gets share from readers?
I don’t know, how it sounds to you! But, if you are still here that means you are pretty interested to learn the facts behind this claim. Content is something that really forces the customer to purchase a product after learning the main features of the product. So, I am just going to play a bit with Content, and the marketing style of my content. Because we know the content is the only key of the leads, and if we implement it right it can bring us numerous leads to our business.
There are several ways to achieve our goal, many people says you to use attractive titles, images, and mind boggling strikes in your content. But, I am going to ask a couple of questions about your content.
Why Your Readers Should Read Your Content? – Solve Problems
The question is very clear, why someone should read your content. Many people try to fulfill the demands of their readers. But do you really know your audience? Do you know what they want? If yes, then why you are not representing the solutions to the problems. Readers normally read blogs to get solution ideas of their problems such as a webmaster will always look for “How to Rank for First Page in Google” or something like this “How To Avoid Google Panda & Penguin Update”.
The vision is crystal clear. Your content will be automatically shared here and there when you provide a solution of some problem. There are heavy chances that you will also get follow-up comments from your readers.
Why Should Your Readers Believe On Your Content?
There are many blogs, and experts out there. But the real question is why your content is more important than others and hold more value. According to me and some researcher’s case study, it totally depends on the way you treat your brand in the globe. You can throw a good impression to your readers with good headlines, user-friendly content and theme style of your website. Many marketers come with genuine content in the internet world but fails to promote their products.
Do You Know Why?
Just because they fail to fulfill the user-friendly features and design of the product.
Many people also believe the length of your content also shows the value of your content. So, try your best to come up with lengthy and pure detailed content on any subject. There is a golden tip, don’t try to be smart with your content. And there is also no unique content, it’s only you who make your content unique and valuable than others.
How Your Content Is Going To Help Your Reader?
The more you sound clear, the more you get chances to win the heart of your readers. You don’t need to be a tricky head to get likes or purchases from your links. You can mention everything very clearly, and state why you are helping them. You can add a lot of value in your content by sharing or referring someone others experience.
Be Open To Your Reader
Don’t Become Expert Everywhere, Sometimes You Need to Listen Others
How Your Content Is Unique From Others, and What Is the Source of Your Knowledge – Case Studies / Networking Reputation
If you have already decided to reveal your secrets to your audience, then don’t hesitate in sharing the real source of your knowledge. You can use several methods proof your content is very unique from others. You have to be an expert here with your words, sometimes a little attitude works more than expectations. So stand up with your content, deal with your audience claims and problems.
How Your Content Is Attracting Your Readers?
Here comes the very general, and common task for the promotion of any kind content. You have to be a real marketing head with the promotion of your content. It all depends on your taglines, titles and images. You can also attract users towards your content, by asking relevant questions at your social accounts. I am very used to ask questions to my friends, and fellow bloggers. Once I am done with the hype creation part, I publish my new post as a solution of their problem.
Over To You:
Now, you tell me! What Do YOU think about this method? It always helps me in sorting out the issue with my content marketing and promotional stuff. Is it really helpful or just another piece of content for you?